Pressed Purity Sunflower Oil is cold pressed from Australian grown sunflower seeds. It naturally contains vitamins A, B, D and E and is high in monounsaturated oleic fatty acids (86.2%). Sunflower oil is light in colour and has a very neutral taste. It is very popular for baking and cooking, especially the frying of any type of food. Unrefined cold pressed oil such as this can occasionally cause a slightly bitter taste. This is due to a migration of waxes from the seed hulls.